Free delivery from €500

Complimentary worldwide delivery from €500

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The Evening Edit

Made for the Night

Wedding Season

Every Celebration

Saint-Tropez

The Riviera, Delivered Worldwide

Personal Styling

Your Stylist, on WhatsApp

The Season

Dressed for the Occasion

Styled by Laly

Shop the Look

Complete outfits, put together by our stylists in Saint-Tropez.

Laly Saint-Tropez · Exceptional prices

On Sale

Designer pieces at reduced prices. Often one piece per size.

Carte-Cadeau Laly Saint-Tropez

The perfect gift

The Gift Card

Lundi gris ? Offrez-lui un rayon de soleil tropézien.

Pay with Apple Pay and it arrives by email in an instant, with your personal note. Or receive the code and send it on WhatsApp. Valid online and in both our boutiques.

€100 · €250 · €500 · €1,500

Give a gift card

Laly Saint-Tropez

A concept boutique in the heart of the French Riviera, at the Hôtel Byblos and on Boulevard Louis Blanc. We hand-pick dresses, evening wear, shoes and jewelry from celebrated designers, usually one piece per size, and now deliver worldwide, all year round.

Not sure about the fit? Our stylists answer on WhatsApp, with photos and videos of every piece.

By appointment only

Private Fitting

Your Laly Saint-Tropez stylist looks after you in person: tailored advice and a selection prepared in advance around your size, your style and your occasions. A private shopping experience, wherever you are.

01

Your personal stylist

Personal advice and a selection of pieces prepared for you before your appointment.

02

On your yacht, at your hotel or villa

We bring the pieces and set up a private fitting wherever you are staying.

03

The boutique, just for you

Our boutiques can be privatised, subject to day, time and availability.

Worldwide Delivery

Complimentary from €500

Personal Styling

Chat with us on WhatsApp

Two Boutiques

Hôtel Byblos & Bd Louis Blanc

Gift Cards

From €100, sent by email

Google reviews

What our clients say

“Best store in St Tropez!! Found some amazing party dresses and really hit it off with the sweet girl working there. Thanks for the help! Will definitely be back :)”

Avis Google

Laly Saint-Tropez · Bd Louis Blanc

“Great selection of unique dresses. We found the perfect one for my partner ⭐️”

Avis Google

Laly Saint-Tropez · Bd Louis Blanc

In the press

They talk about Laly

In Saint-Tropez

Our Boutiques

Women’s fashion and designer dresses in Saint-Tropez

Laly Saint-Tropez is a women’s fashion boutique in the heart of the village, at 68 Boulevard Louis Blanc near Place des Lices and at the Hôtel Byblos. We curate designer dresses, evening gowns, cocktail dresses, wedding-guest dresses, summer dresses, shoes and jewelry by Elisabetta Franchi, Retrofête, Self-Portrait, LoveShackFancy, Bronx and Banco, Yvon, PatBO and Pascale Monvoisin.

Personal styling, private fittings at your hotel, villa or yacht, and delivery to Monaco, Paris and worldwide. More about our dress boutique in Saint-Tropez.

Ask our stylist